Elevating Your Brand with Professional 3D Product Modeling

DIY Modeling vs. Professional 3D Renders

The growing demand for three-dimensional product visualization has fueled a proliferation of widely available DIY tools and apps, driven by a the desire for accessible tools that don't require extensive technical expertise.

Despite the strides in technological advancement, the gap between user expectations and the actual capabilities of available apps still needs to be closed.  Users we've spoken with express frustration at the disconnect between their aspirations for professional, photorealistic results and what they're able to achieve.  

The Results of Our Own Field Test

We wanted to explore what we could achieve using a DIY app compared to our usual professional software applications. To do this, we conducted a side-by-side comparison to see how an online app's capabilities measure up against the expertise of our 3D rendering professionals!

Our subject: a simple yet stylish water bottle, chosen for its design and visual details.

We started by delving into the realm of do-it-yourself (DIY) 3D modeling, using an online app.  With promises of simplicity and convenience, we followed the provided directions, snapped a series of photos of our subject from various angles, and clicked to 'render' our subject water bottle!  

....And the App Results Are In

Feeling like true explorers at the edge of a new frontier, we eagerly waited for our 3D model to emerge!  And only seconds later, there it was— our 3-D, spinn-able water bottle model!  

From a functional perspective, the model was as responsive as one we might create ourselves. We could easily grab and spin it to examine the bottle from all sides.

However, the similarities ended there. The overall look-and-feel were disappointing. The generated 3D model lacked the necessary detail to truly showcase the essence of the water bottle. Textures were blurred, details were lost, and the overall presentation lacked the true-to-life realism we aim for at Halo Renders. It would be unlikely this model could be used in an e-commerce website to market the water bottle for sale. 

Our Own Designers Take Their Turn

Undeterred by the initial disappointment, we enlisted our team of professional 3D artists to work their magic. Using the same set of photos from the DIY attempt, our artists meticulously crafted a 3D model that truly captured the essence of the original product. Every detail of the bottle—including textures, lighting, reflections, and shadows—was brought to life.

The creation, polishing, and fine-tuning required to achieve these photorealistic effects is a time-consuming process. Our finished model was not produced in the blink of an eye, with the 'simple click of a button'.